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Covid-19 Behaviors & The Impact on Beauty

Consumers say they are comfortable in their own skin, according to latest EY Future Consumer Index.

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By: Christine Esposito

Editor-in-Chief

Some of the behaviors adopted by consumers during the covid-19 pandemic have become embedded within mindsets, according to data tracked by the EY Future Consumer Index. And there’s some interesting—and somewhat concerning—news for beauty brands in this latest edition of the report.   According to EY, 63% of the 16,000 consumers surveyed for this latest index say the new behaviors they had to adopt now feel “normal.”    Climate change and pursuing fulfilling experiences have becom...

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